Terms of Service

1. Service description

Beat Breeze is a B2B background music platform providing commercial venues with curated royalty-free music (the “Beat Breeze Library”), in-app AI music composition (“Compose”), optional premium partner catalogs (e.g. Epidemic Sound), AI-generated visual content tools, and multi-zone scheduling and playback — operated by BMASIA LIMITED (Hong Kong), part of BMAsia Group (“Beat Breeze”, “we”). All music offered through the service is licensed and cleared for commercial in-venue playback.

2. Accounts

You must register an account to use Beat Breeze. You are responsible for keeping your credentials secure and for all activity under your account. Accounts are intended for commercial venues; you represent that you are authorized to bind your business to these terms.

3. User Content

“User Content” means content you submit to the service, including brand images and logos, voiceover recordings, cover art, and audio files uploaded before user music uploads were discontinued (which remain stored and playable for those accounts — “grandfathered uploads”). User music uploads are no longer offered as a feature of the service.

3.1 Copyright warranty

For any User Content, you warrant that you own, or have all necessary rights, licenses, and permissions for, the content you submit, store, process, and play through the service. You warrant that your submission, storage, processing, and playback of the content do not infringe any third party's rights, including without limitation copyright, trademark, publicity, or privacy rights.

3.2 Public performance is your responsibility

You are solely responsible for obtaining any public performance, broadcast, or commercial-use license required by your local rules to play any music through the service at your venue — including the Beat Breeze Library, Compose tracks, optional add-on catalogs, and grandfathered uploads. Such licenses, where required, are typically obtained from local collecting societies (for example MCT and Phonorights in Thailand; COMPASS and MRSS in Singapore; ASCAP, BMI, or SESAC in the United States; PRS for Music and PPL in the United Kingdom). Beat Breeze does not provide and does not represent that it provides a public performance license for any content played at your venue.

3.3 License grant to Beat Breeze

You grant Beat Breeze a non-exclusive, worldwide, royalty-free, time-limited license to store, copy, process (including audio analysis such as BPM detection, waveform generation, and AI tagging), transcode, and stream your User Content to playback devices authenticated to your account, solely to the extent necessary to operate the service and provide its features to you. This license terminates when you delete the content or terminate your account, except that we may retain operational copies for a reasonable period to handle takedown counter-notices and to comply with our legal obligations.

3.4 Indemnification

You agree to indemnify, defend, and hold harmless Beat Breeze, BMASIA LIMITED, BMAsia Group, and their officers, directors, employees, and affiliates from and against any claim, demand, or proceeding brought by any third party arising from or related to: (a) User Content you submit or play through the service; (b) your breach of any warranty in this section; (c) your failure to obtain any required public performance license; or (d) your use of the service in a manner that violates any law or third-party right. This includes any related damages, losses, costs, and reasonable attorneys' fees.

3.5 Repeat infringer policy

Beat Breeze tracks valid copyright takedown notices against each account. Accounts that accumulate three (3) valid takedown notices within a rolling 12-month period will be terminated. See our Copyright Policy for details.

4. Beat Breeze Library

The Beat Breeze Library consists of royalty-free music for which Beat Breeze holds the rights necessary to make it available to subscribers for commercial in-venue playback. Library tracks are not for resale, redistribution, or use outside the service.

5. Acceptable use

You agree not to:

• Submit content you do not have the right to submit.
• Circumvent feature gates, entitlement checks, or zone limits.
• Attempt to extract, scrape, or download Beat Breeze Library content for use outside the service.
• Reverse-engineer, decompile, or disassemble any component of the service.
• Use the service to infringe any law or any third-party right.

6. Subscriptions, trials and payment

Beat Breeze is sold as a per-zone subscription that automatically renews at the end of each billing period until cancelled. Prices are as listed at beatbreeze.io/pricing at the time of purchase. A 14-day free trial is available once per business. You can cancel at any time; cancellation takes effect at the end of the current billing period.

Subscriptions include AI credits that refresh monthly per zone. Unused bundled credits expire at the end of each monthly cycle; separately purchased credit packs do not expire. Except where required by law, fees are non-refundable.

7. AI-generated content

Tracks created with Compose and other AI-generated assets produced in the service are licensed for use within the service at your venues.

8. Service availability

We aim to provide a reliable service but do not warrant that the service will be uninterrupted or error-free. Scheduled maintenance, third-party outages, and force majeure events may cause downtime.

9. Limitation of liability

To the fullest extent permitted by law, Beat Breeze, BMASIA LIMITED, and BMAsia Group will not be liable for any indirect, incidental, special, consequential, or punitive damages, or for any loss of profits or revenue, arising out of your use of the service. Our aggregate liability for any direct damages will not exceed the fees paid by you in the twelve months preceding the event giving rise to the claim.

10. Termination

You may terminate your account at any time. We may suspend or terminate accounts that violate these terms, including the repeat-infringer policy in section 3.5. On expiry or non-payment, playback and offline content stored on your devices may be disabled or deleted, and AI features are suspended.

11. Governing law

These terms are governed by the laws of the Kingdom of Thailand, without regard to its conflict-of-laws principles. Any dispute will be subject to the exclusive jurisdiction of the competent courts in Bangkok, Thailand.

12. Changes

We may update these terms from time to time. Material changes will be communicated via email or in-app notice. Your continued use of the service after the effective date constitutes acceptance of the updated terms.

13. Contact

Legal inquiries: support@bmasiamusic.com
Copyright notices: support@bmasiamusic.com